December 2013

Expert Journal of Marketing
Volume 1, Issue 1, Pages 1-32

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Contents

Simona VINEREAN
The Impact of Customer Perceptions and Satisfaction on E-Loyalty
Expert Journal of Marketing, 1(1), pp. 4-16, 2013, ISSN: 2344-6773
(Abstract | Links | BibTeX)


Alin OPREANA
Examining Online Shopping Services in Relation to Experience and Frequency of Using Internet Retailing
Expert Journal of Marketing, 1(1), pp. 17-27, 2013, ISSN: 2344-6773
(Abstract | Links | BibTeX)


Alexandra VINEREAN
The Influence of Hedonic and Utilitarian Motivators on Likelihood to Buy a Tourism Package
Expert Journal of Marketing, 1(1), pp. 28-37, 2013, ISSN: 2344-6773
(Abstract | Links | BibTeX)


Mihai TICHINDELEAN
Models Used for Measuring Customer Engagement
Expert Journal of Marketing, 1(1), pp. 38-49, 2013, ISSN: 2344-6773
(Abstract | Links | BibTeX)


Bogdan AVRAM
Using the Electronics Development Advantage in Creating a Buzz for the Airline Passengers
Expert Journal of Marketing, 1(1), pp. 50-54, 2013, ISSN: 2344-6773
(Abstract | Links | BibTeX)


Published by Sprint Investify. ISSN 2344-6773

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