August 2014

Expert Journal of Marketing
Volume 2, Issue 1

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Contents

Alexandra VINEREAN
Buying Intentions Influenced by Various Determinants in Tourism


Augustine Egwu Ndu OKO, Ohuonu Okwudiri NNANNA
Sales Promotion in the Marketing of Telecommunication Services in Nigeria: Impact Analysis


Bogdan AVRAM
A Comparative Facebook Content Analysis between Romanian and Western European Airline Carriers


Hui-Hsin HUANG
Explorative Study on the Concept of Mind Shares: Confidence, Resistance and Loyalty


Simona VINEREAN, Alin OPREANA
Analyzing Mediators of the Customer Satisfaction – Loyalty Relation in Internet Retailing


Published by Sprint Investify. ISSN 2344-6773

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