August 2014
Expert Journal of Marketing
Volume 2, Issue 1
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Contents
Alexandra VINEREAN
Buying Intentions Influenced by Various Determinants in Tourism
Augustine Egwu Ndu OKO, Ohuonu Okwudiri NNANNA
Sales Promotion in the Marketing of Telecommunication Services in Nigeria: Impact Analysis
Bogdan AVRAM
A Comparative Facebook Content Analysis between Romanian and Western European Airline Carriers
Hui-Hsin HUANG
Explorative Study on the Concept of Mind Shares: Confidence, Resistance and Loyalty
Simona VINEREAN, Alin OPREANA
Analyzing Mediators of the Customer Satisfaction – Loyalty Relation in Internet Retailing