In Progress

Expert Journal of Marketing
Volume 12, Issue 1


Contents

Kareeshma GAYAPARSAD, Nisha RAMLUTCHMAN
The Influence of Artificial Intelligence (AI) in Transforming Marketing Communications: A Theoretical Review

Expert Journal of Marketing, 12(1), pp. 46-57, Published on August 28, 2024, ISSN: 2344-6773
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Lily PURWIANTI, Dewi KURNIAWATY, Pulung PERANGINANGIN
Analysis of Brand Equity Dimensions and Brand Concept that Influence Customer Loyalty in an Occupational Health Clinic

Expert Journal of Marketing, 12(1), pp. 33-45, Published on May 3, 2024, ISSN: 2344-6773
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Re-an MÜLLER, Chantel MULLER
Influence of Consumer-Based Brand Equity on the Purchase Intention of Wearable Activity Tracker Brands

Expert Journal of Marketing, 12(1), pp. 23-32, Published on May 3, 2024, ISSN: 2344-6773
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K.M. MAKHITHA, K.M. NGOBENI
The Effect of Perceived Risk in Online Shopping Intention: Does Attitude Mediate the Relationship?

Expert Journal of Marketing, 12(1), pp. 1-22, Published on April 28, 2024, ISSN: 2344-6773
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Published by Sprint Investify. ISSN 2344-6773

Volumes

In Progress
Volume 12 Issue 1
September 2023
Volume 11 Issue 2
January 2023
Volume 11 Issue 1
July 2022
Volume 10 Issue 2
January 2022
Volume 10 Issue 1
November 2021
Volume 9 Issue 2
March 2021
Volume 9 Issue 1
December 2020
Volume 8 Issue 2
August 2020
Volume 8 Issue 1
December 2019
Volume 7 Issue 2
August 2019
Volume 7 Issue 1
December 2018
Volume 6 Issue 2
August 2018
Volume 6 Issue 1
December 2017
Volume 5 Issue 2
August 2017
Volume 5 Issue 1
December 2016
Volume 4 Issue 2
August 2016
Volume 4 Issue 1
December 2015
Volume 3 Issue 2
August 2015
Volume 3 Issue 1
December 2014
Volume 2 Issue 2
August 2014
Volume 2 Issue 1
December 2013
Volume 1 Issue 1
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