December 2014
Expert Journal of Marketing
Volume 2, Issue 2
Jorge MONGAY
Service Quality Measurement Using SERVQUAL. An Applied Comparative Study on Customer Perceptions and Expectations under an International Approach
Expert Journal of Marketing, 2(2), pp. 82-85, Published on December 31, 2014, ISSN: 2344-6773
Maria Angeles GARCIA HARO, Maria Pilar MARTINEZ RUIZ, Ricardo MARTINEZ CANAS
The Effects of the Value Co-Creation Process on the Consumer and the Company
Expert Journal of Marketing, 2(2), pp. 68-81, Published on December 30, 2014, ISSN: 2344-6773
Alexandra VINEREAN
Motivators That Intervene in the Decision Making Process in Tourism
Expert Journal of Marketing, 2(2), pp. 61-67, Published on October 9, 2014, ISSN: 2344-6773
