In Progress

Expert Journal of Marketing
Volume 9, Issue 1


Contents

Imad WAALI, Bouchra BENNANI
Initial Trust in Cross-Border E-Commerce: A Qualitative Exploratory Study


Nektarios S. MAKRYDAKIS
The Role of Digital Marketing in Public Higher Education Organizations in Attracting Younger Generations


Masaki TOYAMA
The Effects of Consumer Innovativeness and Market Mavenism on Intention to Visit Expo 2025


Michael Mbhekeni SHAZI, Nishika CHETTY
The Effects of Advertising and Promotion on Consumers’ Buying Decision at the Car Boot Flea Market, in Durban


Wei-Jen HUANG
Literature Review on Omnichannel Retailing


Published by Sprint Investify. ISSN 2344-6773

Volumes

In Progress
Volume 9 Issue 2
In Progress
Volume 9 Issue 1
December 2020
Volume 8 Issue 2
August 2020
Volume 8 Issue 1
December 2019
Volume 7 Issue 2
August 2019
Volume 7 Issue 1
December 2018
Volume 6 Issue 2
August 2018
Volume 6 Issue 1
December 2017
Volume 5 Issue 2
August 2017
Volume 5 Issue 1
December 2016
Volume 4 Issue 2
August 2016
Volume 4 Issue 1
December 2015
Volume 3 Issue 2
August 2015
Volume 3 Issue 1
December 2014
Volume 2 Issue 2
August 2014
Volume 2 Issue 1
December 2013
Volume 1 Issue 1
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