The integration of online and in-store interactions via omnichannel marketing has become standard in retail. While online channels facilitate repeat purchases...
The integration of online and in-store interactions via omnichannel marketing has become standard in retail. While online channels facilitate repeat purchases...
Expert Journal of Marketing welcomes original academic articles to be published in open access.
This 'Guide for Authors' provides useful information about the publication process at Expert Journal of Marketing.
Volume 5 of Expert Journal of Marketing is now available online
View upcoming finance academic articles accepted for publication.