In both traditional and digital channels, the marketing function aims at devising and implementing appropriate strategies and tactics for each stage consumers...
In both traditional and digital channels, the marketing function aims at devising and implementing appropriate strategies and tactics for each stage consumers...
Expert Journal of Marketing welcomes original academic articles to be published in open access.
This 'Guide for Authors' provides useful information about the publication process at Expert Journal of Marketing.
Volume 5 of Expert Journal of Marketing is now available online
View upcoming finance academic articles accepted for publication.